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Susan Westwater is a recognized leader in AI and Voice technology, combining extensive experience from premier agencies like Leo Burnett and corporations like Ricoh USA with innovative marketing strategies. She partners with businesses from startups to Fortune 500 companies, helping them leverage AI and conversational technologies to enhance customer engagement and drive sustainable growth.
As co-author of Voice Strategy: Creating Useful and Usable Voice Experiences and Voice Marketing: Harnessing the Power of Conversational AI to Drive Customer Engagement (featuring a foreword by Philip Kotler), Susan brings deep expertise to the field. Her thought leadership extends through professional journals and research reports, and she's been recognized as one of the Top 100 Women Leaders in Conversational AI by Project Voice. Since 2017, she has served as a guest lecturer and speaker, sharing insights on AI and marketing transformation.
Susan's impact extends well beyond her position at Pragmatic Digital. She is a highly regarded speaker and thought leader, regularly featured at prominent industry conferences such as SEM Rush World Marketing Day, Project Voice, VOICE Global, and VOICE & AI. Her roles as an ambassador for the Open Voice Network and an instructor at the Marketing AI Institute demonstrate her significant influence within the tech sector. Globally recognized, Susan provides deep insights into how AI can revolutionize marketing and business strategies.
For CEOs and business leaders eager to incorporate AI into their operations, Susan, presents a clear pathway to not just adopt, but excel with AI technologies. With expertise in designing AI roadmaps and implementing AI strategies, Susan's vision is to transform AI into an indispensable tool for enhancing business growth. Her insights and leadership provide a roadmap for companies to navigate the complexities of AI, ensuring it becomes a catalyst for innovation and efficiency.
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